{"id":25128,"date":"2025-06-07T09:16:00","date_gmt":"2025-06-07T07:16:00","guid":{"rendered":"https:\/\/www.alpimmorama.com\/?p=25128"},"modified":"2025-06-08T21:30:34","modified_gmt":"2025-06-08T19:30:34","slug":"why-should-the-seller-pay-the-estate-agents-fees","status":"publish","type":"post","link":"https:\/\/www.alpimmorama.com\/en\/pourquoi-mettre-les-frais-dagence-immobiliere-a-la-charge-du-vendeur\/","title":{"rendered":"Why charging estate agency fees to the vendor is a strategic choice"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"25128\" class=\"elementor elementor-25128\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-72b05c1e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"72b05c1e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-611002c7\" data-id=\"611002c7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6b23e2e9 elementor-widget elementor-widget-text-editor\" data-id=\"6b23e2e9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><img fetchpriority=\"high\" decoding=\"async\" class=\"size-large wp-image-25135\" src=\"https:\/\/www.alpimmorama.com\/wp-content\/uploads\/2025\/06\/frais-agence-charge-vendeur-1024x646.png\" alt=\"agency fees seller&#039;s expense\" width=\"1024\" height=\"646\" srcset=\"https:\/\/www.alpimmorama.com\/wp-content\/uploads\/2025\/06\/frais-agence-charge-vendeur-1024x646.png 1024w, https:\/\/www.alpimmorama.com\/wp-content\/uploads\/2025\/06\/frais-agence-charge-vendeur-300x189.png 300w, https:\/\/www.alpimmorama.com\/wp-content\/uploads\/2025\/06\/frais-agence-charge-vendeur-768x484.png 768w, https:\/\/www.alpimmorama.com\/wp-content\/uploads\/2025\/06\/frais-agence-charge-vendeur-18x12.png 18w, https:\/\/www.alpimmorama.com\/wp-content\/uploads\/2025\/06\/frais-agence-charge-vendeur.png 1250w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<h2>\ud83d\udccc A distribution that is the subject of debate<\/h2>\n<p>When selling a property, one question always comes up: who pays the estate agency fees? Although French law allows you to choose whether to charge the seller or the buyer, more and more professionals are recommending that the seller should pay the agency fees. And this is not by chance: there are many advantages to this choice, for both the seller and the buyer.<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<h2>\ud83d\udcbc What do estate agency fees include?<\/h2>\n<p>Agency fees represent between 4 % and 10 % of the sale price of a property. At Alpimmorama, your estate agency, they are only 4% inclusive of tax for an exclusive mandate.  They cover several services:<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<ul>\n<li>Property valuation<\/li>\n<\/ul>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<ul>\n<li>Carrying out or coordinating mandatory diagnostics<\/li>\n<\/ul>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<ul>\n<li>Creating and distributing property advertisements<\/li>\n<li>Highlighting the property (photos, video, etc.)<\/li>\n<\/ul>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<ul>\n<li>Organisation of visits<\/li>\n<\/ul>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<ul>\n<li>Negotiating the sale price<\/li>\n<\/ul>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<ul>\n<li>Support right up to the signing at the notary's office ...<\/li>\n<\/ul>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>\ud83d\udc49 These services are provided in the interests of the seller, who mandates the agency to sell his property efficiently.<\/p>\n<p><\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<h2>\ud83c\udfaf Agency fees payable by the vendor: a simple and ethical approach<\/h2>\n<p>It is logical that the party benefiting from the service should bear the cost. The seller calls on the estate agency to :<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<ul>\n<li>Get a reliable estimate<\/li>\n<\/ul>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<ul>\n<li>Enhancing the value of the property on the market<\/li>\n<\/ul>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<ul>\n<li>Save time managing visits<\/li>\n<\/ul>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<ul>\n<li>Benefit from the agency's legal and administrative expertise<\/li>\n<\/ul>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>\ud83d\udc49 Result: a more consistent and transparent sales charge.<\/p>\n<p><\/p>\n<h2>\ud83e\uddfe Price display: a marketing asset<\/h2>\n<p>With a seller's commission, the advertised price is \"agency fees included\". This has several advantages:<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>\u2705 Immediate transparency for buyers<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>\u2705 Better legibility of property advertisements<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>\u2705 Less confusion when comparing goods<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>This transparency builds buyer confidence and encourages contact.<\/p>\n<p><\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<h2>\ud83d\udcb3 A helping hand for home financing<\/h2>\n<p>When agency fees are payable by the vendor, they are included in the overall price of the property. Result:<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>They can be financed by the buyer's mortgage.<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>They do not increase the personal contribution required<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>\ud83d\udc49 A major advantage for first-time buyers, who often have limited budgets.<\/p>\n<p><\/p>\n<h2>\ud83d\udcc9 Notary fees: limited impact<\/h2>\n<p>It is true that when agency fees are payable by the vendor, the advertised price includes these costs, which slightly increases the amount of the notaire's fees.<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>But this difference is often marginal compared to the benefits in terms of :<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<ul>\n<li>Financing facility<\/li>\n<\/ul>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<ul>\n<li>Clarity of the transaction<\/li>\n<\/ul>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<ul>\n<li>Attractiveness of the property<\/li>\n<\/ul>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>\u2696\ufe0f Greater legal and administrative clarity<br>The majority of sales mandates are now signed with the seller paying the costs, for a number of reasons:<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>\u2705 Simpler drafting of the mandate and the notarial deed<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>\u2705 Less risk of litigation<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>\u2705 A smoother transaction for all parties<\/p>\n<p><\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<h2>\ud83d\udcca A standard in the French property market<\/h2>\n<p>Today, the majority of estate agents in France charge the costs to the vendor. The reasons for this are :<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<ul>\n<li>Clear expectations from buyers<\/li>\n<\/ul>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<ul>\n<li>A market standard that makes comparisons easier<\/li>\n<\/ul>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<ul>\n<li>Better understanding of advertisements<\/li><li><br><\/li>\n<\/ul>\n<p><!-- \/wp:paragraph --><!-- wp:heading --><\/p>\n<h2 class=\"wp-block-heading\">\ud83d\udd1a A winning strategy for selling better<\/h2>\n<p><!-- \/wp:heading --><!-- wp:paragraph --><\/p>\n<p>Put the <strong>estate agency fees payable by the vendor<\/strong>is to choose :<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:list --><\/p>\n<ul class=\"wp-block-list\">\n<li style=\"list-style-type: none;\">\n<ul class=\"wp-block-list\"><!-- wp:list-item --><\/ul>\n<\/li>\n<\/ul>\n<ul class=\"wp-block-list\">\n<li style=\"list-style-type: none;\">\n<ul class=\"wp-block-list\">\n<li>La <strong>transparency<\/strong> for buyers<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><!-- \/wp:list-item --><!-- wp:list-item --><\/p>\n<ul class=\"wp-block-list\">\n<li style=\"list-style-type: none;\">\n<ul class=\"wp-block-list\">\n<li>La <strong>simplicity<\/strong> for financing<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><!-- \/wp:list-item --><!-- wp:list-item --><\/p>\n<ul class=\"wp-block-list\">\n<li style=\"list-style-type: none;\">\n<ul class=\"wp-block-list\">\n<li>A <strong>better visibility<\/strong> of the advert<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><!-- \/wp:list-item --><!-- wp:list-item --><\/p>\n<ul class=\"wp-block-list\">\n<li style=\"list-style-type: none;\">\n<ul class=\"wp-block-list\">\n<li>A <strong>secure transaction<\/strong><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- \/wp:list --><!-- wp:paragraph --><\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>If you choose to charge agency fees to the vendor, you are aligning yourself with the clearest and most efficient practices in the property market.&nbsp;<\/p><p><b>It's a simple approach that benefits everyone involved in the transaction.<\/b><\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p><!-- \/wp:paragraph --><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>\ud83d\udccc Une r\u00e9partition qui fait d\u00e9bat Lors d\u2019une vente immobili\u00e8re, une question revient syst\u00e9matiquement : qui paie les frais d\u2019agence immobili\u00e8re ? Bien que la l\u00e9gislation fran\u00e7aise laisse le choix entre une charge vendeur ou une charge acqu\u00e9reur, de plus en plus de professionnels recommandent de mettre les frais d\u2019agence \u00e0 la charge du vendeur. [&hellip;]<\/p>\n","protected":false},"author":20,"featured_media":25135,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":null,"ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":null,"ast-hfb-below-header-display":null,"ast-hfb-mobile-header-display":null,"site-post-title":"","ast-breadcrumbs-content":null,"ast-featured-img":"disabled","footer-sml-layout":null,"ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":null,"header-main-stick-meta":"","header-below-stick-meta":null,"astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[53],"tags":[],"class_list":["post-25128","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-immobilier"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Frais d\u2019agence immobili\u00e8re : pourquoi \u00e0 la charge du vendeur ?<\/title>\n<meta name=\"description\" content=\"Mettre les frais d\u2019agence immobili\u00e8re \u00e0 la charge du vendeur. 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